These 10 US States Are The Least Obsessed With Social Media | Culture & Leisure

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Although not yet a recognized medical or psychological diagnosis, psychologists estimate that between 5-10% of Americans suffer from social media addiction.

There’s no denying that the United States (and the world) is having a questionable and unhealthy time on social media. New social platforms pop up so often that it’s easy to feel disconnected.

Making money online and even growing your physical business has been made easier by the recent explosion of social media.

But social media can be used without falling into the desperate, darker need to constantly log on your phone. A recent study discovered which parts of the United States are the most and least obsessed with social media.

Spoiler alert – states with higher populations don’t always have a greater obsession with social media.

Top 10 Least Social Media Obsessed States

Leading digital marketing agency Hennessey Digital recently analyzed the number of Google searches for social media platforms in each state.

The basis of the study was to determine which states had the fewest monthly searches per 1,000 people for social media platforms such as Instagram, Facebook and Twitter.

1. Hawaii

With approximately 625,500 average monthly searches on social media platforms, the study found Hawaii to be the least socially obsessed state.

When measured against the state’s population, this translates to an average of 440.34 social media-related searches per 1,000 people. When counting the population, searches in Hawaii are over 100 fewer searches per month than the next state.


Alaska comes second on the list, with 585.54 monthly searches per 1,000 people. With about half the population of Hawaii, Alaska recorded more than 100 additional searches per 1,000 people.

By far, Alaskans’ favorite social media platform was Facebook. It received more than 301,000 searches in the state alone, followed by Instagram with 40,500 and Twitter with 22,200.

3. Louisiana

With just 596.16 searches per 1,000 people, Louisiana ranks third. However, the state also generates more than 2,778,100 global social media searches per month.

4. Nevada

Nevada ranks fourth, with 601.64 social media searches per 1,000 people and 1,825,600 overall searches each month.

5. Arkansas

Even with 1,816,300 overall monthly searches, the southern state of Arkansas comes in fifth place, with 602.66 social media searches per 1,000 people.

States that took place 6-10

The rest of the list of the ten least social media-obsessed states breaks down as follows:

6th place: Mississippi – 606.83 searches per 1000 people7th place: Utah – 615.67 searches per 1000 people8th place: Kansas – 619.06 searches per 1000 people9th place: West Virginia – 640.15 searches per 1000 people10th place: Missouri – 649.12 searches per 1,000 people now have social media password protection laws that prevent employers from requiring employees to disclose their usernames, passwords or other information on their social media accounts.

Six of the ten least social media-obsessed states are part of a group of 27 states that have enacted laws to protect the privacy of social media users, including:

HawaiiLouisianaNevadaArkansasUtahWest VirginiaTop 3 Most Social Media Obsessed States

Switching gears, with 867.67 social media searches per 1,000 people, North Carolina takes home the title of most social media-obsessed US state.

Tennessee comes in second and Maine in third with 863.90 and 856.69 searches per 1,000 people, respectively.

According to the National Conference of State Legislatures, Tennessee and Maine also have social media privacy laws in place, while North Carolina does not.

A spokesperson for Hennessey Digital commented on the study: “It is fascinating to see states from all corners of the United States appearing in the top ten, highlighting that despite the popularity of social media, there are still many areas who are less obsessed than others.

The most popular social media platforms

Although Twitter has been the talk of the town for the past few days, Facebook remains the king of social media, according to this data.

The spokesperson also adds, “The platform receives hundreds of millions of searches every month in the United States, with no other platform coming close.” Facebook sees over 151,000,000 monthly searches in the US alone, making it the most popular platform in the country.

Instagram claims second place with more than 30,400,000 searches each month, just over a fifth of Facebook’s volume.

Twitter comes third with an average of 16,600,600 monthly searches.

TikTok has around 7,480,000 searches per month.

Finally, Snapchat is the least popular of the platforms studied, with only 1,830,000 average monthly searches in the United States.

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What does that mean?

If you find yourself struggling with social media addiction, you’re in good company.

In fact, it looks like you’ll be in good company in virtually every part of the United States, as we see that the social media obsession isn’t confined to just one region of the country.

It will be interesting to see how long Facebook can keep its crown or if TikTok’s ever-growing popularity will steal it.

Additionally, it would also be interesting to see how the data would have changed if the researchers had included YouTube data in the study.

Many people claim that YouTube is not a real social media platform because it is a video sharing platform and the second largest search engine. However, according to Buffer, YouTube is the second largest social media platform (behind Facebook), with 2.2 billion monthly users.

It’s hard to ignore these types of numbers when talking about social media, not to mention that the platform also offers revenue potential, which attracts many would-be creators looking to make money on YouTube. .

The results make an irrefutable point; Like it or not, society’s (especially in the US) obsession with social media seems to be here to stay.

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